trustENGINE’s mission is to bring customers and companies together by taking a fair, impartial and equal stance towards reviews. Every business has to follow the same rules, maybe free or the ones who have subscribed to our services.
We are committed to be fair to all business and our customers consistently and build trust through the act of honesty.
+ On trustENGINE reviews can never be deleted or hidden by the business owner.
Once the customers had created their account and verified it on trustEngine, when they write reviews they are the sole owners and only they are the who can edit or delete their reviews. We keep reviews of verified customers as long as they are users of trustEngine.
+ ‘Incentivized reviews’ are always tagged. We put transparency first.
Many times businesses offer incentives like, discount coupons, free stuff, or even receiving a product before its launched to motivate their customers to give feedback and write reviews. In return it helps businesses to attract more customers and increase their profits because of repeat business.
When we come across such customers and their reviews we tag it as an ‘incentivized review’
+ ‘Verified transactions’ are promoted.
A transaction takes place when a customer has purchased the product online or in store. When a customer wants to write a review on the trustEngine platform, they need to create their account. To write a review about the product they have purchased from a business, some proof of purchase is required to verify the transaction. Once that is done, the review is tagged as a verified transaction review.
+ Reviewers must have a verified contact information before they can write a review
We require reviewers to allow us to save their IP address and location when they are writing a review. This enables us to correlate the users location to the business location and flag any reviews that seem suspect.
+ We are constantly at work to block or mitigate fake reviews
Fake reviews both positive and negative about a product can harm the business as they sometimes have a positive impact on the customer buying decision. Some businesses, to promote their own products and business even hire people to write fake reviews and cause harm to their competitors. Fortunately our platform helps prevent this by a verifying process compulsory for all the users who want to write reviews on trustEngine.
It is mandatory, the reviewer loads proof of transaction done with the business, if not they cannot post their reviews on the site.
On the other hand our technical team constantly is developing and is improving the tools required to fight suspicious and fake reviews.
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